The Olympics may be finished but the party isn’t over in Whistler

TWSSF provides over $100,000 direct funding to athletes and artists

WHISTLER, BC, March 2, 2010 –  Whistler’s longest-running event of significance, the 15 year old TELUS World Ski and Snowboard Festival steps up to fill the post-Olympic economic lull in Whistler with a ten day and night celebration of sports, music and arts, and an unprecedented commitment of funding to the community’s core cultural contributors.

“As members of the community of mountain sports lovers, we are constantly stimulated by what the artists, photographers, filmmakers, designers, and athletes are doing, so we’re reciprocating by sending some serious stimulus back their way,” says Festival Director, Sue Eckersley.

Taking place in the wake of a winter that has been dominated by the hosting of the XXIst Winter Olympic Games and the forthcoming Paralympic Games, the TELUS World Ski and Snowboard Festival will offer recognition to the grassroots practitioners of new school skiing, snowboarding, film-making, action photography, new media, visual arts and design.

Come April 16-25, 2010, an unprecedented haul of prize money will recognize those who are not just excelling on the field of play, but transforming it.

Over $85,000 in cash and prizes will be awarded at the Festival’s athletic events for the best  (lycra-free) snowboarders and skiers.

More than $40,000 in cash and prizes will recognize the talents of an array of artists.

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